World Education Services (WES)

The Brief & Strategic Challenge

World Education Services (WES) is a non-profit social enterprise dedicated to advancing the educational, economic, and social inclusion of immigrants, refugees, and international students across the United States and Canada. Operating on a very tight timeline to coincide with the organization’s 50th anniversary, the challenge was to design a user experience serving hundreds of thousands of visitors from a diverse global audience who visit the site every day. At the same time, the new website would showcase the new brand identity designed by Page 33.

UX Architecture & Wireframe System

The project focused entirely on the initial information architecture and user flows, delivering a complete system of low- and high-fidelity wireframes. Rather than focusing on surface visual design, the project mapped out the site structure to streamline the credential application pathway, international resource directories, and complex multi-step application forms. Every wireframe and page layout was built from the ground up to ensure simple navigation, seamless mobile behavior, and strict adherence to global web accessibility (WCAG) contrast and layout standards.

The Outcome

Delivering the website’s blueprint on schedule provided the essential foundation required for a successful development launch. The final wireframes paired organizational goals with simple design principles to provide a clear, intuitive roadmap that allows global applicants to navigate critical immigration and educational services efficiently and the company to leverage its 50-year milestone.