Fractional Creative Leadership
Best for growing companies that need experienced, high-level creative direction on an ongoing basis, but aren't ready to hire a full-time executive.
As your company expands, keeping your visual presentation consistent takes a lot of time and expertise. However, paying the salary and benefits for a full-time Creative Director might not make sense for your budget. This part-time, remote partnership puts an expert on your team when you need it. I bring 25 years of design career experience, including managing remote projects on distributed teams since 2006. I step into your business to organize your creative workflow, guide your team, keep projects on track, and make sure your brand always looks its best.
A Proven Strategic Approach
Why It Works
Immediate Senior-Level Expertise
I step in as your experienced principal partner on day one to establish structured design setups and systems, keep projects on schedule, and ensure your design always looks consistent and professional.
Focus On Active Priorities
We skip lengthy theoretical meetings in favor of immediate direction for your team's layouts, presentations, and client materials.
Fast Integration
Driven by two decades of remote leadership experience, I quickly align with your team and jump straight into managing your ongoing design projects.
Areas of Engagement
What We Focus On
Creative Team Direction & Reviews
Act as the remote director for your internal junior designers or freelancers. I author or approve creative briefs to align new projects with your goals, run structured reviews, provide clear feedback, and mentor your team.
Design Workflow & File Organization
Audit current file structures and layout processes to establish straightforward, organized setups that keep projects moving without confusion.
Collateral Audits & Brand Guidelines
Review existing assets, build necessary brand guides, and I direct your team on executing new collateral cohesively.
Selected Outcomes
Storyware
Agency Design Direction & UX Architecture
Engaged as the contract Design Director on a distributed team to run the user experience design for a premium digital agency. Working directly with corporate client stakeholders, internal developers, and external agencies, I direct the user experience strategy, turning complex content outlines into organized wireframes and responsive layouts, while auditing digital assets to ensure full WCAG accessibility compliance.
Dave Matthews Band
Global Brand Management & Print Packaging
Brought on for a ten-year remote tenure to direct the visual identity, digital presence, and commercial styling for a globally recognized touring brand. Acting as a core creative resource, I directed the extensive print and digital layouts for their international fan club, managed ongoing email and web banner campaigns and directed the print layouts and production for over 40 physical CD and vinyl box set releases.
Let's Work Together
This service operates on a remote monthly structure with a minimum three-month commitment to ensure we build a lasting foundation for your team. To keep your design projects moving with reliable momentum, I dedicate structured, priority focus entirely to your business each week. We will collaborate upfront to map out your high-priority design needs, establish your custom schedule, and keep your brand protected without the overhead of a full-time executive hire.